Have you ever wondered why certain websites appear in the top results of Google, Yahoo or Bing? Or better yet, do you wonder why your website isn’t at the top of the results? Even though your site offers the same, or even better, information, products or services. If you have asked yourself these questions, then there is another question you should be asking. Why use SEO marketing?
By following the SEO format for your website or blog, you are effectively making it easier for the various web crawlers to review and catalog your site. This is very important for small businesses on the internet. They don’t have the brand recognition that established companies and corporations do. So, in order for these businesses to have any chance of attracting customers, their site needs to be in the search engine’s database.
Additionally, the SEO format will also help your site’s relevance in the proverbial eyes of the search engines. For example, you sell quality doohickeys on your site, but you also have an affinity for thingamajigs that you talk about, but not sell on your site. In this case, your priority is the quality doohickeys because they make you money. If you don’t use SEO formatting on your content creation for your site, it’s possible to confuse the web crawlers into thinking that you sell thingamajigs. Now the customers looking for quality doohickeys won’t be able to find your website and they’ll shop elsewhere. You don’t need a business degree to understand the negative impact that this scenario would have on sales.
So why use SEO marketing? Simple. By doing so, your website substantially increases the chances that it will be found, by showing up near the top of the search results for quality doohickeys.
Tim Hiller is a freelance writer that believes that asking questions like why use SEO marketing is the best way to combat fear of the unknown.
Anyone that has a vested interest in the success of their company has asked themselves this question. What is SEO marketing? Simply put, SEO, or Search Engine Optimization, is a format that has been proven to resonate well with the various search engines on the internet. More specifically, it’s a format that the autonomous web crawlers, or spiders, can easily decipher written information on a web page and how it links to other sites.
The web crawlers are extremely advanced programs that scour the internet and not only archive what they find, but also categorize that information into like groupings. So, when you search for a term on the internet, you’re not waiting an excessive amount of time for the results. The crawlers can also apply automatic rankings to pages so your search results are relevant to what you’re looking for. As advanced as the crawlers are, they aren’t that smart and can easily be confused. That is where SEO comes into play.
There are numerous free guides online that spell out the SEO format for you. It isn’t super complex and you don’t need a doctorate to understand it. SEO really breaks down into a fairly simple rule to be aware of when creating content for your website. However, if you are feeling a bit more studious, the rabbit hole that is search engine optimization, descends into a wildly complex world of techno babble that few have delved into.
The problem that content writers face, is that the companies behind the search engines are not very forthcoming with the specifics to their crawlers. That leaves content writers,small businesses, and website creators to develop and test their own theories to better their web content in the hopes that the crawlers take notice. Through trial and error, the format of SEO has evolved into what it is today. It will continue to evolve as the internet grows and the search engines develop better technology. Until the crawlers are as smart as a human, the question; what is SEO marketing, will continue to be asked well into the future.
Tim Hiller is a freelance writer that believes that asking questions like what is SEO marketing is the best way to combat fear of the unknown.
SEO Content Marketing is quickly gaining momentum as a leading tool for online web business growth. Search Engine Optimization or an SEO Marketing campaign involves the use of content writers who know just what to say to get your online presence growing. Team Wildflower, a creative division of Wildflower Enterprises, LLC has burst onto the SEO Marketing scene with fresh and innovative perspectives to get you and your company on the path to higher search engine rankings.
Those rankings can make or break a company. Just how many pages deep do you look in search results for fresh doughnuts in Greenville, Kansas? Chances are good that you’re going to find what you’re looking for within the first page or two. Those poor doughnut shops that pop up lower in the rankings will never see the light of day much less your business when Joe’s Fried Doughnuts look delicious and is third on the result list. Why is Joe’s so much higher on the list than Donna’s Doughnut Heaven? Simple, SEO marketing.
Joe contacted Team Wildflower and had a custom SEO Marketing plan built to exactly suit the needs of his growing doughnut shop business. After a few short weeks, the hits on his website more than tripled and the traffic in his store has increased to the point of expanding his staff to include two more doughnut makers. Poor Donna placed an ad in the paper with a bogo coupon and got a trickle of increased business that fell right back off when the coupons expired. While newspaper ads are a proven, albeit limited, success, the world wide web provides an audience larger than any newspaper in the world can boast.
SEO Content Marketing on a whole, is in its infancy and the breadth of its possibilities have yet to be measured. Team Wildflower specializes in this shiny new industry offering our expertise to the world of business. Exercise the right to be noticed by contacting Team Wildflower for a free consultation on SEO Content Marketing and other online services. Visit our website at: www.teamwildflower.com