The Art and Science of Search Engine Rankings

In the newspaper business there is an old saying about making sure the important stories are above the fold, meaning everything of importance appears on the top half of the front page. You start a major article there, people see it, become intrigued and-Presto!-you just sold another paper. Internet searches are the same way. People don’t scroll, and they certainly don’t click to the second page. When it comes to search engine rankings you want your small business to be at the top of the list. Enter in the professionals at Team Wildflower.

As one of the industry’s fastest growing SEO companies, TWF has delivered results for companies all around the globe. They have hired the best freelance writers from all walks of life to create for you the perfect material to help your company climb to the top of the search engine listings. Think about the last time you did an internet search. Maybe it was when you were building your small business. How many times did you scroll past the first few names to see what was out there? If you’re like most of us, the answer is probably between few and none.

We are an easily distracted society which is why it is important that your search engine ranking be at the top. TWF has the proven experience to help you take your business to the next level. If you want to be a success, take the time to learn more about search engine rankings and SEO Content Marketing by visiting the website at: www.teamwildflower.com

Let the Professionals Take Care of Your Online Marketing

Why should you have to worry about taking care of your online marketing when you can leave that to the experts while you run your business? If you have a major plumbing problem, you don’t try to take care of that yourself while running your company. You call in a plumber. When it comes to the plumbing of the internet, Team Wildflower is the company for you.

Marketing on the internet is more than just creating a Facebook page and hope that all of your friends “like.” There are all sorts of tricks out there that will help create a web presence for your new company in the places where it needs to be. By directly targeting the demographic most likely to spend money with you, the professionals at TWF create the right content that will speak to you potential new customers. These freelance writers know just what to say so that when a web search is done, your business will be the one that shows up at the top of the list.

I don’t have to tell you that running a small business is a hard thing to do. Don’t make it any tougher on yourself by taking on additional responsibilities that you don’t have time for and at which may not be proficient. Team Wildflower is one of the leaders in the search engine optimization industry providing clients, world-wide with successful online marketing campaigns. Let them use their experience to help make your company become as successful as possible. For more information, pay the website a visit at www.teamwildflower.com

 

Let Content Marketing Make You Successful

You might think you know the right thing to say about your business to help draw attention to it. The problem is that your competition is all using the same words. You need to pull away from the pack by making sure that the online content marketing campaign for your small business is the right stuff. You may not know what you need to do or say to make that happen, but Team Wildflower does. They have the skills to make you rise to the top of the search engine rankings. It’s what they do.

Contrary to what it might seem like when you do an internet search, the results of the search are not some arbitrary spin of a wheel. The results that show up first have the right content to make that happen. There is a science to that, and that is what the professionals at TWF do best. By employing highly creative freelance writers that have vast experience in writing for the search engine optimization business, they know exactly what to write that will drive your business to the top of the search results.

There is so much that you have going on getting your business up and running, there’s no need to worry yourself about stuff that isn’t your specialty, not when it Team Wildflower can handle things for you. Content marketing is the key to your business’s presence on the internet. To learn more about Team Wildflower and SEO Content Marketing, visit the website at www.teamwildflower.com

SEO Content Marketing

SEO content marketing is the practice of investing resources in optimizing online content to promote your message, product or service, and to achieve higher rankings within search engines. This leads to more page views and, ultimately, successful marketing of your content. As search engines are primarily used to find local business information on the web, increasing the exposure and relevancy of your online content is an effective marketing strategy.

Search Engine Optimization content is how experienced content developers can help guide search engines to easily crawl their content as highly relevant (including commonly searched keywords) and important (popular in terms of page visits). SEO content includes keywords, links, and other improvements to web content to improve how the page is ranked by search engines. Understanding how search engines rank pages, in terms of relevancy and importance, can help SEO marketers to achieve better positioning for their content in search results. Higher rankings in search results leads to better visibility, and therefore more potential business.

Common tips to improve your SEO marketing are to keep the most relevant marketing information up front, use keywords that users might search for, include these keywords in both a human-friendly URL as well as in the content, and embed relevant text links in a clear, and hierarchical manner, so they can be crawled by search engines. Check what terms people are searching for to help drive traffic to your page and internationalize your content. Also, use “alt” tags on your non-text content to help search engines use them which will increase the relevancy of your content. SEO marketing is no longer just meta keywords and keyword stuffing. These days, social media marketing is among one of the primary methods for SEO.

As the billion dollar industry of interactive online marketing continues to grow, so does SEO content marketing. Whether, you seek professional help or venture to optimize your content yourself, this effective advertising and marketing technique is expected to continue to be highly utilized for online competitive edge.

 

Krysten Oates is a freelance writer who specializes in SEO content marketing.

Small Business: How Do Search Engines Work?

If you have access to the internet, you have likely used a search engine. Internet surfers, professional and otherwise, seem to take search engines for granted. Most of us do not pause to wonder, “how do search engines work?” The main functions of these engines is to crawl content, build an index of that content, and return results most relevant to your query. Without search engines, the internet would be a broad, almost indecipherable tangle of disparate data points, with the occasional common link.

Like a collective brain, the world wide web includes numerous trains of thought in different formats, including images, text, and other multimedia. These individual thoughts are connected by multiple tracks that are interconnected by common links. Search engines chug along these linked tracks at the speed of electricity to find and index connected thoughts. It seems ironic that this fast and effective activity is referred to as “crawling” the internet, though the term refers to how these engines navigate this web of information. Pieces of each thought are indexed, or recorded in large databases, worldwide. From the indexed information, a search engine can quickly identify relevant thoughts, find the thought on the web, and retrieve and return results for a search query, presenting them in a ranked order, which is usually determined by relevance to the query’s keyword or phrase.

So, how do search engines work? They crawl web content and use rapid indexing to find and return the information most relevant to your request. The most successful search engines work hard to do this as fast as possible, as the world wide web continues to grow and as we continue to demand faster results. Search Engine Optimization Content (SEO Content) is how experienced content developers can help guide search engines to easily crawl their content as highly relevant (common keywords) and important (popular in terms of page visits). The next time you have a moment, enter this title question in the search box and discover even more about the internet tools we all rely upon.

 

Krysten Oates is a freelance writer who specializes in foreign travel, small business, and encourages web crawlers to ask themselves, “how do search engines work?”

How to Begin SEO Marketing

When starting out with SEO marketing, you should being where your target audience is going to, at the Google search box. Think of your site and what niche you are trying to fit into. Instead of trying to be a big fish in a big pond, find where you fit in and be the biggest fish in a relatively smaller pond. This is where optimization can set you apart from any number of similar sites. Your domain name should be as simple as possible and easy to remember. You will want your site’s architecture to be well organized, so find someone to make your site that is skilled! A poor website will make your business look unprofessional and untrustworthy, as well as making it more difficult to be indexed.

Content is anything from text, pictures or videos. Regularly updating your site with new articles or picture galleries from you last event, or even a video showcasing your next marketing campaign will ensure that people will have a reason to check your site more than once a year. Combine this with social media marketing and you can maximize the amount of visibility any of your updates will attain. Keywords used in any of your content must feel organic, not forced. Nothing will sink your reputation faster than having a keyword-stuffed article that is obviously just for SEO. Focusing on the quality of your content will help your SEO marketing strategy be as successful as possible!

 

Brendan Colon is a freelance writer who specializes in education on a variety of topics such as: web design, SEO Marketing, massage therapy and holistic health

Search Engine Positioning: The Top Ten Most Listed

When you enter a search query there are often millions of hits that match that phrase, but ultimately only the first ten hits appear on the first page. Most users never leave the first search page and if you are behind in the numbers chances are your web site will be skipped over. Search engine positioning ensures your site will be on that top-ten list.

What is your web site about? How will people search for its subject? If your site is for pirate costumes, you want your site to be in the top ten of those keywords any time they are queried. To better your odds, you should make sure every page on your web site also has keywords related to your site’s subject matter. Is one page devoted to hats? “Pirate hats” would be your keyword for that section. Make sure to follow suit for other related content.

Effective keywords and placement are only one way to carve your spot on the top searches. Contact other pages on the top ten with subjects related to your keywords and ask if they can link back to your page. Search engine algorithms use links to your site to measure where to place your page on the list.

Tweaking your website will help your page be ranked close to the top of the search engine positioning. A few simple changes can make all the difference between being the three hundred and eleventh listing or being on the top ten and your site gaining traffic and business.

 

Janae Marshall is a freelance writer who specializes in consumer education topics such as: fine jewelry, fast cars, search engine positioning and how to be a successful pirate captain.

The Basics of SEO Content

SEO content can be any number of things such as: Videos, How to guides, “Best of” lists, Articles or Blog posts. Making sure the actual content is functional and working for you is very important. With that in mind, use these simple tips when optimizing your site for search engines.

Always remember that formatting is key! Sometimes it can be much easier to work your keywords into sub-headers or bullet points. Then you can make sure the text for all outgoing links is indicative of where you are sending your readers.  Full URLS, or overly simplified “click me” links can lead to some readers missing the link entirely or not trusting where you are sending them. A common mistake that many people make is forgetting to proof read. Proof read your content again and again and again! Read your articles aloud and see if they sound right. Make sure your points are easy to understand and your language comes through well. No one will be able to find you if you have misspelled your topic!

Keywords are, for lack of a better word, the key to your success. Choose keywords that work well for your topic. Keep your keywords relevant to your topic! A strong, simple title can do wonders. Aim for no more than five words, and try to grab the readers attention. Think along the lines of “101 best ways to make easy money” or “The joys of financial freedom”. Writing SEO content that generates your website traffic is really more about quality writing than buying your way to a page one Google rank. Instead of getting lost playing the numbers game, remember that building a rapport with your readers by providing trustworthy, enjoyable content is a surefire pathway to success.

 

Brendan Colon is a freelance writer who specializes in education on a variety of topics such as: web design, SEO content, massage therapy and holistic health

Marketing a Website: Successful Strategies for Selling Your Website

You’ve done it! You’ve finally done it! You have secured a name, the HTML formatting, professional design-you have a website! Now that you have it, you need people to see it. Online traffic, sales and income are waiting to begin but how do you spread the word? Marketing a website is simple and there are copious ways to get your site noticed.

Social media marketing is a fantastic method to get word out while creating a clientele and relationships with your customers in one fell swoop. Generate an account on any of the varied outlets available, such as Facebook or Twitter. With Facebook, you can create ads that will show up to people with similar interests, or join groups for like companies. Twitter allows you to post with hash tags, and when the thousands of other uses see your hash tagged post, they can re-tweet and spread the word.

Another popular option is enlisting an SEO (search engine optimization) platform. With the right modifications, you can reach a high search engine ranking through properly used and placed keywords. Descriptive, keyword plush titles, make it easier for the search engine to associate your page with the query.  Also, lace your keywords throughout any headers, the first paragraph and in hyperlinks. The key is not to over saturate, but properly drop the keywords where the search engine’s algorithms will find them. Magic.

There is also the old-fashioned marketing technique of putting your URL on any paper goods that are printed like business cards, fliers, and brochures. Printed classified ads-in both the newspapers and classified-only papers, also allow you to get word out about your website. Marketing a website doesn’t take expert skills, just knowledge of social media, how to tweak your websites keywords, and simple, good old printed information. 

 

Janae Marshall is a freelance writer who specializes in consumer education topics such as: fine jewelry, fast cars, marketing a website and how to be a successful pirate captain with the scurviest crew. 

Tips for Marketing and SEO

The key to being profitable online is having a strong plan. Therefore, well thought out marketing and SEO are a necessary part of a strong foundation of any online business. Here are a few things to keep in mind when you begin to build you online presence. When designing your website always remember to favor a simple, easy to use design over something flashy. If the average person cannot find what they are looking for, they will look elsewhere. Make sure your site works with a wide range of browsers, as you want to make sure your site looks professional no matter what it is viewed on.

Once you have a strong design down, you should try to find a posting schedule that works for you, but is consistent. Posting new content at regular intervals will help your customers know when to come back and always find the latest (and greatest!) from you. Then start getting content out there! Quality, well written content is something that will bring many customers back for more. Content writers can help with this or you can do it yourself but any way you do it, quality is the key!

Link everything! When you have a promotion, put it on your Facebook page, link it to your site, link it from your Twitter. Make sure as many people as possible read it and become aware of your other social media sites. If you get them to follow you, then they are always listening and advertising becomes much more effective.

Marketing and SEO is ever changing and very important to your success, but having the backbone of a well designed, functional website will help you out immeasurably in the long run. When search engines and social media sites are working for you, the sky is the limit!

 

 

Brendan Colon is a freelance writer who specializes in education on a variety of topics such as: web design, marketing and SEO, massage therapy and holistic health