I wish I knew back then what I know now. Back then I was a struggling writer with a just finished self-published novel, a collection of blog entries and a website that nobody ever went to. I thought I knew the best way to go about website marketing, and for what I did know I did very well at. Problem was I discovered that what I knew, wasn’t a whole lot at all.
You are probably in a similar position. You have a small business, you were smart enough to know that you needed a website and hopefully you were able to get one designed for you that was a little interactive. Now, you thought people would just start putting your name or your style of business into a search engine and BAM! You’d start getting thousands of hits a day. Unfortunately that isn’t quite how it works.
In order to move up the list of search engine rankings, you need more than just people searching for, say “dry cleaners” and hope that yours is just randomly one of the first ones that appears. There is nothing random about how these search engines place their results. It is as easy as: the more people who go there, the higher up you go.
These results are best achieved by working with an SEO company. But you can’t just go with anyone. You need to make sure you are working with the one company that has the best writers on staff. These writers will create the web content that features what the search engines are looking for when people begin internet searches. These are based on algorithms that even I don’t understand, but the people running the company do, and they know just what to say to make sure their clients reach the top. Website marketing is very easy. Just do what I learned to do. Hire the best company and let them do their thing.
Jack Terry is a writer whose career has flourished thanks to effective website marketing.